1. Participation in this conference requires limited prior knowledge of the user experience design process.
    These certifications are appropriate for business analysts,
    market research analysts, web designers, GUI designers, interaction designers, user experience designers,
    graphic designers, visual designers, product designers, or anyone responsible for websites, web apps, intranets,
    content management, information management, or the user experience of a product.

  2. Professionals and researchers in industry and academia working in the areas of mobile computing, human-computer interaction, and interface usability

  3. Engineers, and anyone interested in mobile computing

  4. Software and hardware vendors, systems integrators and management consultants

  5. Software developers currently building commercial applications for mobile computing devices

  6. Corporate developers and consultants interested in delivering data to employees or partners in the field

  7. Decision-makers in product development, marketing, and information technology that want to provide information anytime/anywhere to the general public through wireless applications or portals.

  8. Members of the general public seeking to understand how wireless data access will affect their quality of life